In the near future, the next step is to further my service to more people and restaurants around the world by growing my advertising and spreading the awareness even further. For the products, I just hope to have more donations and revenue towards this cause so it can spread to even more people. When interviewing the three people, they said very similar ideas when it comes to planning new ideas. The overall helpful idea is to also clean up beaches and work with more local organizations that can help with my business so that more people understand my concept. They also said to make sure that I have enough people interested and understand what I am trying to achieve. Lastly, they noted to maybe even reach further than just restaurants on the coast and try to reach out to plastic-making factories and get them to recognize the damage they are creating.
Overall these were all very good points made from each interview. I believe that I can achieve all of these ideas and that they will end up benefiting my service in the long run. For my venture, I believe that reaching out to factories can be a stronger way to spread the awareness and acknowledge the damage being created. I think that once I have my service running, that will be my next goal.
New Market
For my new market that is very different than my own, I am reaching out to people who do not live near waterways or on the coast of South Florida. I am focusing on people who live in Suburb areas and cities.
The reason why this is very radical is because the plastic they use does not affect waterways as much as living near the beaches. I chose this area because plastic still affects the environment in these areas, just in a different way. The location of this service and the audience is very different than my original market, I still hope to reach out to these people as well in the near future. Even though these people do not live near the ocean and get to experience its beauty, If I educate them on the damage of pollution I believe it will still make an impact on those who care about the beautiful Earth. Plastic damages earth in every city and every part of this planet, just because people do not live near waterways doesn't mean trash should still be left in the cities. I believe that no matter what location I present this issue too, people will still try to help save our planet and recognize the damage being done by us. When interviewing, the key points this time were to make sure I have a good presentation of how harmful it truly is and how they can help. They said this will truly help meet customers like them so that they truly understand what I am trying to achieve and what they can do to be apart of it.
Reflection- From this new market I learned that I have a variety of customers that are interested in helping than just my main targeted customers. I was surprised that people who even live in large cities want to understand how pollution affects our planet and oceans, even when they don't even get to see our oceans they still care enough to hear about it and help. This new market was very helpful and I feel even stronger as a business that more people will want to spread awareness and that I have a variety of customer support from all over Florida.
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